By Callie Jo Clevenger Jay F. Hicks, the Director of New Media at KWTX TV joined the discussion of personal branding. As a new media professional, Hicks focuses on building online brands and communities through web development, strategy, user experience and social marketing. What began as a personal branding seminar for entrepreneurs and business professionals…
By Callie Jo Clevenger Mariah Humphries, the Social Media Strategist with the Saxton Home Advertising Agency, brings a light air to the heavy conversation of business building. Most of her business examples were about a cupcake business, simply because she was, “really craving them today.” Aside from the humor and sometimes unnoticed references, Humphries made…
By Latifah Adeleke
By Alekza Latte Straight out of the University of Texas at Austin, Tech Ranch founder Kevin Koym began his road to discovery working with Steve Jobs at Next. Several years and seven startups later, Koym expresses how crucial it is to ask, “How can I change the world?” Koym was one of 20 new media…
By Kaitlin Ramby Michael Nichols, Web designer for The Matthews Group in Bryan, introduced the idea of responsive Web design to attendees at Saturday’s Centex New Media Conference at Texas Farm Bureau Headquarters in Waco. So what is responsive Web design? Nichols said it’s “the future of the Web,” an approach aimed at creating the…
By Jordan Dunnington French novelist Marcel Proust said, “The real voyage of discovery consists not in seeking new landscapes, but having new eyes.” Proust’s words could not have rung more true in a modern setting than in Amanda Hill’s presentation on Google Analytics. As an associate editor at Texas Farm Bureau and SEO specialist, Hill…
By Jordan Dunnington Riding a bike without training wheels for the first time can be a rough and tumble experience. Maintaining a balance between starting and steering without the training wheels is the most challenging part. Mary Beth Tait, a search engine optimization and social media specialist with The Dwyer Group, “took the training wheels…
By Melissa Peguero Responsive Design is an up and coming new media topic. So of course, it was in the line-up at the CenTex New Media Conference Saturday. Michael Nichols, Web designer/developer at the Matthews Group in College Station, said responsive design is the future of the Web. Responsive design includes iPhone, iPod touch, iPad,…
By Alyssa Maxwell Everyone’s a nerd about something. Chris Hoke said he likes to think of himself as a movie nerd. When Hoke was a child, he dreamed of writing screen plays and making his own movies instead of working on cars or taking part in outside activities. He knew early on that his passion…
By Latifah Adeleke Supporting small business/tech startups by mobilizing influential Central Texans was one goal of Saturday’s CenTex New Media Conference. Waco Chamber of Commerce President Matt Meadors, Austin’s FG Squared CEO Steve Golab, Cooper Foundation Executive Director Felicia Goodman, and Greater Waco Chamber Director of Urban Development Chris McGowan shared insights on what Central…
